Spymedia, one of the many websites hoping to cash in on the “citizen journalism” boom, is keen to make its mark. Headed by former Novell president Tom Quinn, the high profile site was expected to set new standards of professionalism. And it’s already got tongues wagging on hundreds of blogs. Good news for a company just about to launch, no ?
Er, no. Because the reason for all the publicity is because of a basic mistake in its launch email sent to 1,500 hopeful amateur snappers, all of whom could see each others email addresses, much to the delight of its rivals, who sent out a email to the list a few hours later offering their services to Spymedia’s own potential customers. The less reputable spammers started shortly after that. So here’s a bit of advice, Tom: next time use “Bcc:” instead of “Cc:” (You might want to write that one down)